How To Find The Best Business Opportunity!

How To Find The Best Business Opportunity! © 2004, Jon Kogan,
All Rights Reserved. http://www.zivomarketing.com

There are hundreds of thousands of home Internet business
opportunities and it is impossible to discern which one is an
honest one. Keep in mind that all the honest opportunities are
offered free. If you find one that asks you to pay in order to
start, just walk away.

Your search may take you to some that will promise you big
earnings in a week or a month. This is simply not true. Don’t be
fooled by believing that you can get rich in such a short period
of time. These claims are made to impress you, but they really
only want your money. Many legitimate home based business
opportunities are affected by the companies that make such
claims. Choosing the right home business opportunity doesn’t
have to be difficult, but it will take time.

Building your own website, finding products and learning how to
operate is time consuming and expensive. You may want to
consider a turnkey business opportunities as they already have
been set-up for you. Some work will be involved, but all of the
initial obstacles have been taken care of and easy to overcome.
And of course, don’t expect any overnight miracles. Building a
business will take time.

One of the most popular home based business opportunities online
identified as network marketing or multi-level-marketing.
Corporations have been using the multi-level-marketing systems
for years. When JP Getty once said: “I’d rather have 1% of the
efforts of a hundred people than 100% of my own efforts”, he was
talking about residual income, (network marketing). Network
marketing received a lot of bad rap because previously people
thought of it as a pyramid scheme. Pyramid schemes are illegal,
network marketing or multi-level-marketing are not.

For over half of century, network marketing has grown quite a
bit. Most network marketers earn only a few hundred to a few
thousand a month but rather enjoy the freedom of working for
themselves. Since there is no cap on earnings, the amount of
income it can produce is really dependent on the individual.

The concept is fairly simple. A network marketing company will
offer their products and services through independent affiliates
(you). As an affiliate you are able to buy products and services
at discount rates and earn money selling them to others from the
comfort of your home.

Your next step is to sponsor new affiliates and train them to do
as you do. Work the system to build a network by duplicating
your efforts. The more you can duplicate what you are doing by
training others to do it, the more money you and they will make,
but the big money is only going to come when you start reaching
the higher levels.

Being part of a network marketing company is rewarding. It isn’t
just you working a business, but it is about the people working
together as a team! With the right kind of mentoring, even the
most inexperienced novices to the multi-level-marketing business
can grow into powerful leaders if they are truly self-motivated,
and they have developed a strong vision. It does take consistent
hard work, but the rewards can be tremendous.

Each year, thousands of individuals throw away good money
chasing quick, get-rich schemes. In the end they find that they
wasted a lot of time and have nothing really to show for it.
Nothing can entirely eliminate all of the risks involved with
starting a business of any kind, but you can minimize the risks
by being cautious. Careful planning and research into the
business will help lead you onto the road of success.

Be a little cautious when choosing a company to join up with.
Check them out to make sure that they offer a solid background
of success, training and more. Once you have found the right one
for you, jump on board and improve your life!

5 Reasons Why Headlines Are Crucial To Your Website’s Success

5 Reasons Why Headlines Are Crucial To Your Website’s Success

Copyright © 2002 by Robert D. Boduch

Without a powerful headline, your message stands little chance
of being noticed in an increasingly competitive marketplace. If
your headline doesn’t capture attention and pull prospects into
your copy, than your marketing effort is a total waste of energy
and resources.

Nothing is more important to getting your message noticed than
your headlines. If you’re not allocating a sizable percentage of
your time and creative effort to the headline used on each page
of your website, you could be losing out on a large chunk of
business.

Top copywriters understand this concept well. They know how
essential it is to capture attention by literally stopping
pre-occupied prospects in their tracks.

Following are five good reasons why your site headlines deserve
greater emphasis and attention.

1) Headlines Are Natural Attention Getters. Most online
prospects quickly skim web copy looking for a reason to stay or
a reason to go. No one reads the body copy of a page without
first being pulled in by a strong lead, delivered by a
compelling headline or sub-heading.

Headlines are the first things your visitors see. They jump
right out visually and command attention by being set distinctly
above the rest of the text. Often the typeface, size, and style
used for headlines contrasts with that used in the body copy.
This proven approach naturally attracts eyeballs, virtually
forcing interested prospects to grasp the key message and to
read on due to its magnetic appeal.

According to advertising legend David Ogilvy, 5 times more
people read headlines than body copy. Although Ogilvy was
talking about print advertising in general, the observation is
certainly applicable to websites as well.

With 5 times the readership, headlines have the power and
capability to make any message much more successful.

2) Site Headlines Serve As Valuable Guides To Busy People.
Headlines reveal key details. They tip off readers as to what
follows. A strong headline provides clear signals to help
readers decide whether they should stick around for the full
message, or dash off to something else - something better suited
to their own special needs and interests.

As a summary of the entire piece, headlines either help sustain
continued interest and readership, or they repel it. Without a
headline, the reader is forced to wade through a portion of the
text to understand the meaning and relevance. Forcing readers to
do this is to risk losing them altogether. It’s sales suicide.
In effect, having no headline will cost you at least 80% of your
potential audience.

3) Headlines Create Anticipation and Stimulate Interest. They
captivate, arouse curiosity and stimulate the desire for more.
It’s the headline that starts the reader’s motor running. A good
headline sets up a feeling of expectation as the reader
anticipates discovering more — and can’t wait to get it!

Successful headlines address specific audiences. They open
prospects minds to new possibilities and expand their level of
enthusiasm and interest. The best headlines involve prospects,
increasing the likelihood of their sustained attention and
engagement.

4) Headlines Simplify The Learning Curve. Every headline serves
to introduce whatever follows. As an opening or lead-in, the
role of the headline is to succinctly communicate the essence of
the message it precedes in an interesting and compelling way.

Effective headlines and sub-headings reveal key bits of
information, often with the added power of emotion. A review of
the various headings alone often delivers the gist of a given
message. This makes it faster and easier to understand,
remember, and review.

Use your headings to generate emotional involvement and you
boost the chances prospects will go back and read more of your
copy. When you make it easier to read and comprehend your
messages, you increase the chances of making the sale.

5) Headlines Allow You To Deliver Your Biggest Bang Right
Up-Front. Capture attention and interest at the outset, by using
your most appealing selling point. If the strongest, most
desirable product attribute (benefit) fails to pull prospects
in, surely nothing else you could ever say would do the trick,
either.

The stronger and more compelling your headline, the more time
prospects will spend at your site. Create each headline to grab
attention and inspire interest. The more alluring and
irresistible you can make it, the more genuine prospects you’ll
attract and ultimately, the more sales you’ll record. Headlines
are powerful marketing tools when used effectively. Take a good
look at your site headline. Could you add more benefit power,
intrigue, curiosity, or interest?

Test different headlines by trying various appeals and offer
combinations. Keep an eye out for additional headline
opportunities throughout your sales letter, as well as on other
pages on your site. Make your headlines impossible to miss and
difficult to ignore… then, watch your results soar!

Internet Marketing For Online Business Newbies

Starting an online business has become very popular among many
people of all backgrounds throughout the world. It doesn’t
matter if you are a high-school graduate, or you’re completing
your third trimester of your second year in Chiropractic School.
Any person with the desire to work from home can start an online
business. Especially now more than ever with all the turnkey
websites, “all-in-one” marketing solutions and such, one can
literally have a business up and running within 24 hours.

It’s well known that nearly 95% of all online businesses will
not succeed. So what exactly “makes or breaks” an online
business? Simply put, the type of marketing used.

Internet marketing is as hard as you make it. It can be very
hard getting past the “learning curve”, but once you do, nothing
will stop the checks coming in month after month.

We’ll begin our internet marketing lesson with 7 small, but very
powerful forms of advertising that can yield tremendous profits
for you if used correctly!

1) Article Submission

Writing articles are one of the oldest forms of advertising on
the internet. Whatever kind of business you do, write about it!
Most articles written are between 500-1000 words. The way you
advertise through articles is by having a “byline” or “resource
box” at the end of the article. For an example, please look at
the bottom of this article to see what one looks like.

After you have written an article of your business topic, you
will then want to submit them to Article Directories or Websites
that will publish the article you wrote. Here are some good
submission sites:

http://www.stickysauce.com/wanted.htm
http://www.webpronews.com/submit.html
http://www.boconline.com/sub-art.shtml
http://www.powerhomebiz.com ermsofuse/articlesubmission.htm
http://www.promotionworld.com/pop/feedback/submitarticle.html
http://www.businessknowhow.com/newsletter/articleguidelines.htm

These should get you started, but if you would like more, or
these aren’t towards your business, simply do a search at your
favorite search engine for “submit article”.

2) Participating in Active Forums

In most forums or discussion groups, they allow you to include a
little “signature ad” following every post you make. If you are
fairly knowledgeable in your business area and post good answers
to help people, more readers will be curious about you and will
click on your link and be directed to your website.

Some great forums dedicated to internet marketing are:

http://www.ablake.net/forum/ http://www.howtocorp.com/forum/
http://www.williecrawford.com/cgi-bin/index.cgi

3) Pay Per Click / Google Adwords

If you’re not familiar with this type of advertising, please
don’t be completely turned of by the title. Yes, you do need to
pay for some advertising. And using pay per clicks (ppcs for
short) allow you to drive very targeted traffic to your website.
With a PPC, you literally “bid” on whatever keywords your
potential customers will search for.

Another great way to grab traffic before you have to shell out
your money is by utilizing Google Adwords. TO learn more about
this, please visit Google Adwords tips at:

https://www.adwords.google.com <-- Quick Reference
https://www.adwords.google.com/select ips.html <-- Tips & More

4) Search Engine Optimization

Let's face it.. The best kind of traffic is free traffic, right?
There are a ton of ways to get traffic to your website, but in
my opinion, this is the most cost effective. After all, it's
free! Search Engine Optimization requires a great deal of
knowledge of how search engines work, but it's definitely not an
impossible feat by any means. The basic rule of thumb is to
create a website in such a way that your visitors will want to
come back. Also, create a website that will make others want to
link to your site, without any required link back to theirs.

Some great SEO (search engine optimization) resources are:

http://www.highrankings.com
http://www.searchenginestrategies.biz
http://www.bruceclay.com/web_rank.htm

5) Paid Advertising On High Traffic Sites

Sometimes, you will find a website that allows advertising on
their site. For a reasonable price, they will display your link
and sometimes a description for a weekly or monthly fee.

One of the best ways to find websites that offer advertising is
quite simple actually. You simply go to your favorite search
engine, search for your businesses best keyword phrase and look
through the results. These are the people you will want to
partner with, especially if they receive a good amount of
traffic. A good way to know if they receive a good deal of
traffic to their site is by a neat tool called the Alexa
toolbar. You can go directly to that site and download this
tool, or you can simply go to :http://www.alexa.com and search
for their site. When you get the results, it will say something
like “Traffic Rank for ________.com : 2,445″. The main thing to
remember is, the *lower* the traffic rank, the *more* traffic
that website receives.So, a site with a traffic rank of 26,983
receives more traffic than a site with a traffic rank of 76,990.

6) Joint Ventures

A Joint Venture (JV for short) is just that. It’s a venture that
you do jointly with one or more parties. This method isn’t only
limited to those with their own product, as many people think.
The way this works is by setting up a deal with a person who has
a very large customer base already. What you do is literally
“tap into” their resources. You see, they have already done the
hard part (creating a list of people who have already bought
from them). Now all you do is simply email them with a special
proposal, and have them recommend your product/service to their
list. This alone can product thousands of website visitors to
your website. And in the end, can yield massive profits for you
if done properly.

7) Having Your Own Affiliate Program

Generally speaking this form of advertising typically applies to
those with their own products or services to sell. For example,
if you create an information “how-to” digital ebook. Many times
your merchant account will have a built in affiliate program
manager that will allow people to join, and promote your product
or service for a certain percentage that you determine.

Some great affiliate program managers that I have personally
have used and recommend are:

http://www.clickbank.com http://www.quickpaypro.com
http://www.homebasedbusinessindex.com/webhost.html (built in web
hosting as well)

The main thing to remember when marketing your business is to
keep your potential customers/visitors in mind. Build a website
that caters to their needs and wants. If you utilize these
resources for internet marketing, you will see the success that
most individuals never truly see. Even though what is listed
above gives a great starting point, don’t limit yourself to
what’s listed above only. If you truly want to succeed with your
online business, study the “Art of Internet Marketing”. Give
yourself room for improvement, and never think you know enough
to “get by” either. Internet Marketing changes as time does, so
keep the ball in your court, and have fun while playing ;)

A Real Opportunity for Real People

I have looked at lots or service and product business
opportunities, they mostly are get rick quick things that don’t
work. The Telebay Opportunity has nothing to do with magic
formulas and pie-in-the-sky promises. They offer you & your
customers top-quality products and services, from reputable
names you can trust. With Telebay, you can earn a real residual
income, but the keyword here is “earn”. Like all legitimate
opportunities, it takes some effort on your part to get your
Telebay Business up and soaring, but unlike most ventures, the
rewards for your effort with Telebay can be lucrative.Visit
http://telebay.diversified-services.org

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